Cosmetics marketing

Since May 2010, Mari has found her personal and professional passions combine in the cosmetics industry, through her role as marketing coordinator for leading prestige skincare brand boscia. Here, her education, experience, social media expertise and love for cosmetics have lead to successes for the brand, including a 68.5% increase in online sales. She has singlehandedly propelled the brand's social media platforms (including Facebook, Twitter and a blog) to incredible new heights, increasing the Facebook fan base by 4,000% in 18 months. Mari also manages web and email marketing programs, strategic online promotions, copywriting and development for product packaging and marketing collateral, and collaborations with major national retailers, including Sephora.

Education and internships

Mari graduated from Chapman University with honors and a 3.9 GPA in December 2008, earning her Bachelor of Arts degree in public relations and advertising. While completing her studies, Mari participated in coveted internships at both the ROXY/Quiksilver public relations department and the Rogers & Cowan eMedia department. 

Other educational experiences and honors

Mari also studied journalism for three quarters at Cal Poly, San Luis Obispo. She spent the summer of 2007 studying music and theater abroad in London, and was selected as a participant in a Chapman University film marketing program, culminating at the Sundance Film Festival in 2008.

Her senior project at Chapman, an entertainment marketing plan for a student film, won the 2009 Cecil Award, Chapman's own annual film school honors, for Best Entertainment Marketing Campaign. Her public relations campaign for local theater group The Laguna Playhouse also won the 2009 Cecil Award for Best Public Relations Campaign.